Commissions and new fees
Order costs grow through commissions, extra charges and rules that the restaurant cannot renegotiate every time.
Why us
Delivery platforms can bring orders, but over time they take margin, own the customer relationship and change rules outside your control. Progrest helps you build your own digital channel, automate operations and stay directly connected with customers.
Problem
The issue is not only commission. The bigger issue is investing in a channel you do not control and customers who often never become yours.
Order costs grow through commissions, extra charges and rules that the restaurant cannot renegotiate every time.
You pay for campaigns and visibility, but contact details, order history and the relationship stay outside your system.
A courier can pick up several orders and deliver to several addresses, so food arrives later and colder even when it left the kitchen in good condition.
When a customer is unhappy, communication goes through an intermediary and the restaurant reacts more slowly and less directly.
When a new charge or operating model appears, restaurants often have to accept it or lose the sales channel.
Solution
This is not about switching platforms off overnight. It is about making sure they are not the only channel that brings orders.
Guests order through your system, with your design, offer, promotions and data you can use later.
When you have contact data and order history, you can send targeted offers to existing customers instead of buying the same attention again.
If something goes wrong, you can contact the customer directly, offer a solution and preserve the relationship.
Orders, data, notifications and processes can be automated while the channel stays yours.
Hybrid delivery
The transition model can be simple: the order goes through your shop or app, while delivery is handled by an on-demand courier service based on delivery price and distance.
Proof from practice
We use the numbers carefully, but they show what can happen when a restaurant starts building its own channel.
In about two months, the owned app reached a stable level of direct orders, with much more control over the customer and communication.
The online shop started getting organic signals without additional marketing. With local radius promotion, the potential becomes much stronger.
Experience from a restaurant
Customer reviews in the app stores matter to us because they show that people want a direct and simple way to order when the experience is good.
Recently we have seen more clearly that the cost of working through delivery platforms keeps increasing, while service quality does not grow at the same pace. A restaurant often has little control over new fees, the customer relationship, the delivery flow and the way issues are resolved.
That is why we decided to move part of our investment into our own brand and our own customers. We built the Domace Palacinke app and started building a direct ordering channel where the customer stays ours, communication is faster and every new order strengthens our own base instead of someone else's system.
In about two months, we managed to build our own customer base and reach a strong number of repeat orders. That showed us that an owned channel is not just a technical project, but a way for a restaurant to protect margin, brand and the relationship with people who already love its food.
An owned app is a bigger step and does not have to be the first move for every restaurant. For many venues, it is smarter to start with a QR menu or web shop, then move to an app once direct orders are validated.
Offer until April 30, 2026
For the first 10 restaurants that want to start with a digital menu or online shop solution without delay.
Tell us who you are, where you are and what currently blocks your sales or delivery the most.